The real estate landscape shifted this week for the Cincinnati area as RE/MAX Unlimited merged into local firm Comey & Shepherd. It's almost a case of the mouse swallowing the snake, as Comey & Shepherd is currently listed in Cincinnati MLS with 288 associates and RE/MAX Unlimited with 366!
Considering that Comey & Shepherd is a local brand and RE/MAX an international brand, it will be interesting to watch what transpires over the next few days and weeks! How many agents will accept moving to Comey and Shepherd and how many will instead transfer to other available RE/MAX franchises?
Also interesting to see will be how many sellers decide which is more important to them, the franchise or the agent?
Considering how part of the "sell" for RE/MAX is the brand's wide reach, we would hate to be one of those agents having to backtrack to their clients and trying to explain why that is no longer relevant!
Personally, no way we would trade the freedom our RE/MAX office offers us to best market our seller's homes to the buying public, whether they be local or national!
We'll see what happens for the rest!
Liz and Bill
REALTORS(S) Serving Warren County Ohio & Adjacent Areas
The Liz Spear Team of RE/MAX Elite
Elizabeth & William Spear
Ask for us by name if you visit the office!
Two locations: Lebanon & Mason, OH
Direct #2: 513-265-3004
Our Website: www.LizTour.com
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